Axcient Has Built A Better Data Backup Mouse Trap!

I have been watching what the disaster recovery industry has been offering in the market place for over 10 years. I have seen how the industry has evolved from the early days when computer consultants would fasten together their own data backup solutions with duct tape and bailing wire to the point when the first products where offered by IT Vendors through the channel. For much of this history there has been relatively little technology advancement as many vendors would simply ‘borrow’ their core technology and the only enhancements they would make was to with their sales and marketing. However, this is all about to change as a new disaster recovery juggernaut has entered the fray and has awakened this sleepy industry from it’s doldrums. Axcient has literally built a better mouse trap and outdone their competitors at every level but how can this impact your IT marketing?

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