Sustain MSP Company Growth with a Comprehensive Feedback Plan

Most likely, customer loyalty and retention are at the forefront of your MSP company goals. When you understand your customers’ wants, expectations and needs, you can make business decisions that directly relate to providing positive customer experiences.

The best way to understand what’s important to your customers is through feedback. It’s one of the few things you can do that directly gets you in tune with your clients. By analyzing feedback, you deepen customer loyalty, expand your customer base and increase your profits.

Are you implementing feedback strategies to harness the power of customer feedback and insights?

Read more to learn three ways for feedback solutions to improve loyalty and interact with your customers.


Benefits of Customer Feedback Campaigns

Through increased feedback from your customers, you’ll see the following benefits:

  • Improved customer satisfaction
  • Understand important customer issues
  • Generate insight into customers’ minds
  • Interact with customers
  • Optimize customers’ journeys and experiences
  • Capture current trends

These are just a few of the benefits your MSP company can have from customer feedback programs.


How to Get Feedback from Your Customers

Generally, the best way to get your customers’ feedback is to simply ask them for it.


  1. Surveys

One of the best things about online surveys is there’s no cost and you get quick responses. Once you design your survey, everything happens automatically. Your software collects and compiles the data so you can see the analysis. When creating your survey, keep your questions relevant, concise and easy to reply.


  1. Email

Use your email marketing automation for feedback. Sometimes, it’s worthwhile to offer incentives in your emails for filling out surveys. The biggest thing to remember is not to take up too much of your customers’ time to complete the survey.


  1. Website

Include feedback boxes on your website and blog pages. This lets you receive comments even if you don’t have your customers’ email addresses. It also gives them the chance to express their immediate reactions to your services.


Get Started with Your Feedback Plan

Knowing your client base is crucial for your MSP company success. A feedback program helps you understand your audience and their needs. Keeping in touch with your customers is your insurance policy for satisfied and loyal customers.

Bill Hogan

Bill Hogan is President of Partners Plus. A fast growing IT Support firm based in the Philadelphia area. Bill has been helping make life with business computers easier since 1981. His education as an Electrical Engineer at Penn State started a dual approach toward gaining expertise in both programming and computer networks. In 1991 he formed Partners Plus, Inc., to provide managed IT services to companies in the Philadelphia metropolitan area, based on being a business operations ally and understanding the need to speak to company leaders in plain English rather than ‘techno-babble’. And while others tend to focus their attention on the mechanical components of a computer system, Bill and his staff take a more global approach - how a network can be best used as an integral, reliable asset to the business owner’s goals. In 2007, after years of frustration with the sub-standard services he saw during network audits, Bill published “Hassle Free Computer Support” to educate business owners with the information they need to get superior technical support for their businesses A firm believer in keeping current with advances in technology and processes, Bill lead Partners Plus to become a Microsoft Certified Partner in 1998 and a Gold Certified Partner in 2008. And, Partners Plus Inc. has been selected by Microsoft as being in the top 1% of Partners serving the Small and Medium Business Market on the East Coast. Bill is internationally certified in Network Operations and is certified by Microsoft in project management and multiple Microsoft technologies. He also held the position of representative for the Mid-Atlantic region on Microsoft’s Advisory Board which manages all Microsoft Small Business certified partners. Partners Plus provides managed it services to clients in Philadelphia and the Delaware Valley and helps them choose, implement, and manage IT and cloud solutions that are cost effective and reliable. Partners Plus’ pro-active approach to IT support is ideally suited for companies in Wilmington, Delaware or Philadelphia who depend on reliable IT infrastructure, but don’t want to spend a lot of money to keep your IT services in Delaware that way. Partners Plus clients have come to appreciate the Partners Plus team focus on operations and the ability to get the core of problems quickly, and the knowledge of how to resolve issues as quickly as possible. With the institution of the Partners Plus Protection Program, the company can now monitor, identify and resolve many network issues in minutes without coming onsite.