Your MSP business isn’t just a service provider— you’re a resource for technical support. That’s how any client you have will look at you. If issues arise which compromise their operations, immediately they’re going to look to you for support. You must be able to render that support, and following are a few strategies to help you round out tech provision:
Good Tech Support Leads to Stronger Sales
When you make it possible for your clients to thrive, then they like what you’ve done for them. This makes them more likely to buy more services from you in the future. Additionally, it makes it more likely you’ll get a positive recommendation. You need to incorporate top-tier tech support into your MSP business strategy as pertains to sales— i.e., you should tell what you do and you should act it out as well.
Institute a Well-Structured Support System
You need a system of tech support delivery which is simple, straightforward, and effective. It’s essential that you are able to deliver on sales claims. Additionally, it’s essential that whatever system you put into place doesn’t stress operations. That means you need to organize operations and implement the proper infrastructure.
Make Getting Help Something Easy
Don’t make it hard for those in need of support to contact you. It should be a simple process. It should be something which can be accomplished with an instant message or a phone call as immediately as possible. Additionally, you should be providing support which is proactive, allowing you to catch issues before they become impacting. Proactive support and ease of filing issues facilitate better tech support.
Providing the Right Kind of Support
Your MSP business will retain clients longer and acquire more organic support in terms of reviews if you’ve got top-tier tech support. Doing so will predicate ease of tech support delivery, a well-structured system, and an emphasis on delivery which has sales clearly in focus.