A lot of computer business owners who have contacted our marketing firm about generation of sales lead or leads for their IT services offerings have been curious about how they get the leads, what the leads look like and what information is included in the sales leads.
I wanted to take this opportunity to show exactly what one of our sales leads looks like and go over the information you will be getting and show how to translate it.
First our technology sales leads are simply emailed to the contact or multiple contacts that our clients indicate to us. The first item that will catch your eye is the subject like in our emails. They are always clearly marked as “A new Apt from MSP Telemarketing”. The second item in the subject line is then name of the firm the appointment was set with and the third and most important thing is the date and time of the marketing meeting that was set on your behalf.
(more…)


