Posts Tagged ‘it companies’

How to Remember Names and Why It’s Important for MSP Marketing

Thursday, July 6th, 2017

MSP Marketing

The average MSP may not know how important remembering names is in the marketing game. However, even if most MSPs knew, it would do much good since business people commonly tell themselves and others that they are, “bad with names”.
Does this mean that if you’re bad with names that you are doomed and the use of this powerful marketing tool is simply beyond your grasp? No, in this article we will discuss how important remembering names truly is and give some practical advice on how MSPs can improve their ability to remember names. (more…)

You Can Overcome the Objection That Your MSP Business Isn’t Local!

Monday, May 8th, 2017

MSP BusinessTo Be Local or Not To Be Local? That’s An IT Question!

It’s generally understood that an MSP business will have more clients when said clients are sourced locally. For the most part, this is true, but at the same time, many MSP owners end up branching out beyond their locality for a variety of reasons, chief among them other MSP offices who become competitive. When another office opens up or there’s already an established MSP solution “on the block,” as it were, it becomes necessary to branch out beyond traditional ranges. Here’s the thing: this doesn’t doom you to losing any marketing battles. (more…)