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Don't waste money with generic IT telemarketing firms who have to learn on your dime! We understand IT marketing services because we have 12 years of experience exclusively working with managed services providers.
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Articles On IT Marketing & IT Sales:
3 Step Guide to Online IT Lead Generation for MSPs
MSP lead generation starts with a good marketing strategy. Carolyn from Connect Marketing conducted a survey with small businesses which found a whopping 74% don’t have a marketing plan. Can you believe that? That’s extraordinary. So keeping those statistics in mind, I decided to put together a three step guide to kick start your online [...]
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What Can We Learn About IT Sales From Barter Kings?
Reality TV has become extremely popular but one particular show has caught my interest because it might be able to teach us something about IT Sales. Barter Kings is a show where the two characters attempt to ‘trade up’ by starting with an item of lower value and making several trades until they end with something of far greater [...]
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How A Beautiful Assistant Can Help With Marketing for IT!
We have been comparing the successful traits of magicians with the skills that computers consultants need when marketing for IT. One of the things that a great magician never goes on stages without is an attractive on-stage helper. This is because having a beautiful woman on stage is very distracting and the key to magic [...]
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The IT Marketing Climate Often Requires A Sacrifice!
One of the more advanced chess strategies involves knowing when to make a sacrifice to change the dynamics of the game. Often this technique is employed when the board becomes locked up with neither player having an clear advantage. Many times computer consultants find their IT marketing success locked up in a virtual stalemate, should [...]
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Is Your Hiring Process For IT Sales People Too Rigid?
The horror stories from MSP’s making bad hiring decisions for the IT sales position are littered all over the place. As a result I can see why many computer consultants might want to put in filters in their hiring process to weed out bad candidates. However, have some swung the pendulum so far back that [...]
